Proprietary Products     

Proprietary Products

 
 
StarFinder™ is an innovative approach to product development using mind expanding techniques to help consumers identify product benefits and new products that fulfill their unarticulated needs.

 

 

 

Direct Mail Optimizer™. Targeting and positioning direct mail based on motivations driving category requirements and personality traits.

 

 

 

Behavior Predictor ™. Measures an individual's willingness to fulfill loan obligations.   
 
 

Shopper Influencer™. Identifies the physical emotional and psychological motivations that drive shopping behavior.

 
 
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